A well-designed logo is a unique combo of art and business that blends up the professional and creative approach. Therefore, multiple brands have set a new trend of typographic logo designs that cater to the need for a visual brand identity plus the idea of memorability.
However, a logo isn’t just a rectangular box with colorful images and bold typography it’s more than that. According to a study, “A total of 10 to 20 principles of design exist when it comes to logo design.” This clarifies it’s not an easy task to create a logo.
In case you’re thinking to mark your presence through something exclusive, try on typographic logo designs to inspire and engage your audience. Therefore, typographic logo designs bring the desired balance of art and business.
Moreover, typographic logo designs are recognized as the simplest ones among the other types. However, this isn’t the case. A well-researched strategy is chosen before crafting a typographic logo design.
Let’s read more to dig up about interesting and wisely created typographic designs by brands that live upon our minds.
Top 7 Wise Typographic Logo Designs
As a matter of fact, Facebook and Google, the two big shots are counted under the banner of typographic logo designs. Although, typographic logo designs are text-only without catchy images and icons but still say out loud about the brand. With their typographic colors, content, letters, style and clever font twists, this sort of logos gains a lot of attention.
For instance, according to research, “Over 90% of the population recognizes the iconic Coca Cola’s logo.” Hence proved that typographic logo designs are not just text-based logos but their presence roars up loud.
Let’s have a look at some inspiring typographic logo designs, after which you would prefer to craft your logos similar to it.
1 – FedEx
It’s hard not to talk about typographic logo designs and include FedEx. Although the iconic logo was created two decades ago in 1994, still it’s regarded among fresh and simply attractive logos with a hidden meaning.
In a report stated by Google General Features, “FedEx Logo design has won over 40 awards.” Not just this but the “Rolling Stone Magazine ranked it as among the 8 best over the last 35 years.” Wow! Now that’s huge.
However, brands like FedEx teach new brands about creativity within a simple text logo. As we speak of their logo, it has incorporated two colors but with an arrow in between the letters, it created exclusivity by symbolizing “speedy delivery “their brand message.
2 – Cadbury
Since 1921 Cadbury’s logo remains unchanged, as it was based on the signature of the founder William Cadbury. However, slight tweaks to the design were presented but the main theme is still in the run.
On a whole, if we look at wise typographic logo designs so Cadbury can never be missed because of its color blast and layout style. As we look onto the deep purple color it signifies royalty and high quality, with being Queen Victoria’s favorite chocolate munching brand.
What more to say about this brand. It clearly distinguishes its design with a simple touch of color contrasting. However, by emphasizing some important points in typographic logo designs the two colors can be changed.
Moreover, the brand with minimal designing and freshly sparkling colors exhibit a feeling of exclusivity. The American video and image hosting brand, for best results, parted out ways of the letter R by changing its color into twinkling pink and the logo stands out in memory.
4 – Etsy
To stand out of the crowd the best way is to not choose what others are hopping onto. Therefore, if we look at the Etsy logo the mandarin or should we say a light-hearted orange shade is their choice.
By not opting for primary red, yellow, or blue colors it swayed into the gallery of orange. If you have credible histories go for a simple serif font to sparkle reliability and sophistication like Etsy.
5 – The New York Times
Doubtlessly, older fonts greatly communicate the experience and prestige of a brand. Likewise, The New York Times has utilized calligraphy typeface that highlights its legibility and sovereignty in the news industry.
However, in typographic logo designs, this typeface might not be always a great hit but it leads over newer rivals in the market.
6 – Coca Cola
How can we not add the charmer of typographic logo designs “Coca Cola.” This brand has gained immense popularity throughout the globe. Even if seen from a distant space the red mark clicks none other than Coca Cola’s logo in our brain.
Most of the food and beverage firms tend to choose red to evoke feelings of hunger and thirst. And through unique handwritings that portray elegance and personalization like the unique script typeface manages to in Coca Cola.
7 – VANS
A pretty simple logo design that considers a character feature that distinguishes it from the rest. Although the Vans logo is crafted with a simple typographic touch with no colors and shades still it gets notified. The reason is the extra stretched character feature added to V. However, it marks moving forward after wearing their shoes. So add up character features in your typographic logo designs.
Kick Start with Typographic Logo Designs
To kick start with logo designs always remember to display your brand’s message by keeping alive your brand values in the logo. That’s because you want to communicate it to the audience. Thus, fonts are the most expressive gestures to communicate about your presence. Be sure to choose a professional logo design company, who analyzes each bit of your brand and checks out in the market for rolling out exclusively wise logo designs.